Spending on sales training last year topped $20 billion and consistently ranks in the top three areas of focus for training each year. Within this market, over 50% of content is directed towards improving selling skills.
What if you could improve the impact of your sales training without increasing your total budget? The answer is to invest less in selling skills and more on product knowledge training.
Download this eBook to:
- Adapt your current sales training budget to better meet business challenges
- Analyze, recommend, implement, support, and evaluate effective blended learning solutions
- Maximize the ROI of your product knowledge training
